Pickymon
Transforming Children's Eating Habits through Playful Design

Pickymon is a graphic design project aimed at helping children develop healthier eating habits. By creating engaging visuals and interactive experiences, Pickymon encourages young, picky eaters to explore diverse foods and make nutritious choices.
THE CHALLENGE
Many children struggle with trying new or nutritious foods, leading to nutritional deficiencies. Pickymon's goal was to create a design solution that would make healthy eating fun and approachable for young audiences. The challenge was to design visuals and elements that capture children's interest and encourage positive eating behaviors.
THE SOLUTION
Pickymon employs playful characters, bright colors, and interactive elements to create a welcoming environment for children. Through carefully crafted graphics and animations, the project turns the exploration of new foods into an adventure, making nutritious foods appear more appealing. Each character represents a type of food, engaging children and educating them about healthy choices.
Design Approach
The design for Pickymon combines child-friendly illustrations with educational elements. Using a vibrant color palette, fun typography, and character design, Pickymon is structured to feel like a game, turning every meal into a chance to earn rewards and unlock new characters. The focus was on accessibility, simplicity, and creating a memorable visual experience for children and parents alike.
Poster


Game Cards


App Design


Web - Forum

Results & Impact
Through the Pickymon design, children who were previously hesitant to try new foods became more open to experimenting with different meals. Feedback from parents highlighted an increased willingness in their children to include a wider range of foods in their diets. The playful and educational approach has shown promising results in fostering healthier eating habits among young picky eaters.